Archives for this Month

BlueCamroo Release Notes 4.2.0

By: BlueCamroo Team 2/28/2013 12:53 PM

A new dashboard design pulls together information about Leads and Sales, Projects, Invoicing and Payments, and Cases.

Why buy hate on Facebook?

By: Karl Mamer 2/22/2013 12:55 PM

An important lesson to learn is there can be a gap between the tacit permissions your customers think they have given you and the permissions you think you have to engage and promote. There's a very fine line between keeping users informed of critical updates and not making it seem like you're unnecessarily spamming them with fluff.

Lead Generation, Social Media, Social Networking

Get to the point by pointing and clicking

By: Karl Mamer 2/15/2013 1:06 PM

If you talk to a lot of people online, you're going to encounter someone trying to convince you of the truth of a claim or you're going to have to convince someone about the truth of your claim. One of the things that bothers me the most is when you ask someone to establish a claim, they hand wave to a 30 minute Youtube video.

Social Media, Social Network Scout

Blog or microblog?

By: Karl Mamer 2/11/2013 1:28 PM

The stats are pretty hard to deny. Blogging leads to more traffic and more leads. If you blog on at least a weekly basis, you can double the number of leads. With so much buzz about Twitter and Facebook, blogging seems downright old school. Social networking has not replaced blogging, any more so than cardio exercises replace strength training. They work very different aspects.

Lead Generation, Social Networking

BlueCamroo Blog