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There is no push-button marketing on the social web

English is too nuanced to create a failsafe script that eliminates all false positive hits. When you find a hit, work from a collection of sure-fire pitches but tailor the message. People who employ scripts ultimately completely underestimate their potential customer's intelligence. It's simply easy to tell organic comments, reviews, tweets, etc. from prepared blocks of text.

Social Media, Social Network Scout, Social Networking